In Need of a Full-Service Web Agency in Kalamazoo?

What does it mean to be a full-service web agency? It seems as though many companies are claiming that title, but the vast majority fall short. We are a full-service web agency because we have the team and the tools to help implement every aspect of your web marketing strategy. We have experts for website design, website development, search engine optimization, search engine marketing, social media marketing, and in-depth reporting to help you, and us, understand how our work is improving your online presence.

Website Design & Development

Website designs are custom-tailored for the needs and wants of the specific company we are working with. We use a personal approach to ensure we thoroughly understand your business in order to market your business effectively. All of our designs are made with responsiveness in mind, so you never have to worry about how it looks on a phone or tablet. 

After your approval, these designs go into development where they are built in WordPress. Our website developers have a passion for programming and staying on the cutting edge of their craft, continuously adding to their expertise and education through new learning opportunities. Each member of our team has many years of experience working in the web development industry, and we all lend a hand to make sure your website not only looks great, but is functional and provides a great user experience. You can find an example of our work by clicking here.

Search Engine Optimization & Search Engine Marketing

A website that looks great and functions well still might not be enough if your competition is ranking higher on Google for your shared keywords. When we are developing a website for a client, we come up with a list of keywords for their business and use a tool to see how many people search those terms and narrow it down from there. All of our clients’ pages on their website are optimized for search. However, if you’re in a competitive industry, or you haven’t built a lot of site authority, ongoing monthly search engine optimization (SEO) services where your website is monitored, keyword data is analyzed, and content is added and edited, can help you grow your business and your online footprint. 

Search engine marketing (SEM) allows you to pay for a position on Google. You know when you search for something and there are links above the return results? That company is paying for that positioning. The cost of a Google Ads or other SEM campaign varies wildly depending on the competitiveness of the industry and keyword you’re being displayed for. We can put together a proposal with different keywords and options for you to choose from.

Social Media Marketing

There’s more to being a full-service web agency than your website, it’s also taking care of your social media marketing. We can also help you take your business to the next level with time-tested, proven social media strategies. There is a lot of competition out there making it crucial that your business’ digital marketing strategy is more engaging than your competitors’. This is accomplished by us getting to know who you are and who you’re trying to reach. We use this information to develop marketing campaigns for your social media that are most likely to reach your target audiences, increase sales, and grow your business.

In-Depth Reporting

We don’t just put your email into Google Analytics and have them send you a report. We have software that analyzes your website and provides crucial data points that are turned into graphs, charts, and tables that are easy to understand. We show you the information that’s relevant to you and analyze the reports ourselves to see what is, and maybe isn’t working, with your digital marketing strategy. 

Ready to work with a full-service web agency?

Above Media is here to help. If you have any questions, or would like to get the process started, contact us today! 

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