Website Development in Kalamazoo, MI

Custom Website Development

Websites are one of a business’ best marketing opportunities and differentiators, so we find it’s important to think of your website like an online storefront. When users visit your site, it’s like they’re visiting your business. Many potential customers will look at your website before they visit your store or buy your products or services. This is why it’s critical that your website not only looks great, but also accurately represents your business. More and more, your website is seen as the “first impression” for your customers or clients. So, you can probably see why custom website design from an experienced website development company is so important.

At Above Media, we understand the importance of a unique and well-built custom website. When it comes to website design and development, one size does not fit all. Templates can be an easy and cost-effective way for a business to create a website. However, they’re likely not the best option when trying to take your business to the next level. In this case, investing in website development services is not a vanity, it is a necessity.

Eye-Catching Websites Built to Outperform Your Competitors

Great website development transcends simply beautiful design. A unique website that is “nice” to look at is a great step in the right direction, yet, it barely scratches the surface. So, in order to have a truly successful website, it’s important to take into account a host of other factors. These include user experience, page load speeds, and readability of content, among others. During our website development process, we focus on these and many other factors.

Consider this –73% of your competitors invest in design to make their brand stand out. Your website is a potential client’s first impression and can make the difference between boosting your sales or sending that client running to a competitor. Our team believes in providing a highly tailored strategy to each of our clients to help you stand out… getting it right the first time. We have many years of experience working with clients in a range of markets, so we don’t sell sell you services and features you don’t need. We research your competition and build a website that’s right for your target market.

Your Company’s Success is Our Success

At Above Media, we all live locally, fostering a collaborative and efficient website development process. Our team has extensive experience in not only web development, but also graphic design, content writing, SEO, and project management. We draw from this experience for every custom website build. We ensure each element of a project is covered by using a custom approach every time. Working diligently to make sure each page on your website is search engine optimized, gives our clients a boost in visibility they can use to convert leads. With Google now giving added weight to page loading speeds, we also recognize the importance of a fast-loading website. This sort of industry knowledge is critical to outranking your competitors. 

We see our clients as partners. Think of us as an extension of your company. We do everything we can to get you the best results because your success is our success. Let us handle your website and digital marketing so that you can focus on running your business. Let’s face it, you’ve got enough on your plate. We understand website development is an investment, and we make it our mission to deliver a high-quality product, and marketing strategy, that will realize returns on your investment. And, like with most things, you get what you pay for when it comes to website development.

SEO is Critical in Website Development

Each of our custom-built websites is optimized in all aspects listed below and built to outperform the competition. Ensuring each aspect of your site is optimized for maximum visibility gives your business and advantage you need to increase rankings and visibility. This increase in rankings will help your business appear more often in search engines, increasing traffic to your website. In addition, we offer automatic nightly backups which can restore your site quickly, should you ever need it.

Do You Know How Well Your Website is Performing?

We understand search engine optimization is the key to online success. And in order to come up with a strategy, we provide web auditing services. A website audit is vital to identifying existing and potential issues within a website as well as identifying opportunities for optimization. An audit assesses a website in the following areas:

  • User engagement + experience
  • Functionality
  • Website health
  • Traffic
  • Website performance
  • Website security

By examining and testing these aspects of a website we can identify the areas that require improvement. Website audits aid in increasing performance by ensuring there are no discrepancies that will be penalized by Google, consequently lowering rankings. In addition, audits are a great way to identify weak points in a website’s security system and prevent breaches.

Questions About Our Website Design and Development Services?

At Above Media, we work closely with you throughout the creation of your website and provide support after it’s completed. Whether you would like more information on our website development services, or are interested in a website audit, we are here to help. We are continually taking on new projects, so let’s get started today!

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